The Designer
Award winning designer Phelicia Dell worked in interior design for the most affluent clientele in the Caribbean, using unusual fabrics and marriage of colors to make powerful statements. By 2005 she created a collection of cocktail dresses when she was inspired to appliqué VeVe Symbols in the patterns. The collection sparked so much interest Phelicia was encouraged to make handbags to match, integrating VeVe Symbols to create unique hand crafted bags.
Founder of Association Culturelle Defile, Fete de la Femme Talent Show, Benito’s Décor, Co-founder of Creations Defile, member of Femme en Democratie (Women in Democracy) and Vital Voices, Phelicia blossomed into a strong entrepreneur. Focusing on target marketing and sources for raw material, Phelicia was entering a new industry ready to brand the VeVe Collections name.
In October of 2008, she participated in Vital Voices of the Americas Women’s Leadership Summit in Argentina. A few weeks later, She had the opportunity to enter Diane von Furstenberg’s “Global Handbag Design Competition.” Collaborating with Vital Voices, the DVF competition solicited designs from women artisans in Haiti, Guatemala, Nigeria and Cambodia. Phelicia Dell won the competition. In 2009, Diane von Furstenberg featured Phelicia’s winning handbags online and in DVF stores around the globe marking International Women’s Day.
In 2010, the Chrysler brand partnered with Phelicia Dell for a Haiti fundraiser affording her the highest platform ever to a Haitian born designer. Now a growing business, the award winning VeVe Collections can be found in top stores of the United States and abroad. VeVe Collections now offers VeVe Kids, VeVe Pooch Carrier and VeVe Flats. |